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دانلود مقاله isi شرکت های آسیایی و بازسازی زنجیره های ارزش جهانی (نشریه الزویر)


دانلود رایگان مقاله الزویر در مورد شرکت های آسیایی و بازسازی زنجیره های ارزش جهانی (کلیک کنید)


 

توضیحات 

وبسایت مکاله اقدام به ارائه پروژه ی ساینس دایرکت با فرمت pdf، از انتشارات الزویر برای رشته علوم اقتصادی، و با عنوان شرکت های آسیایی و بازسازی زنجیره های ارزش جهانی، نموده است.


مشخصات این مقاله :

عنوان مقاله :

Asian firms restructuring global

ترجمه فارسی عنوان :

شرکت های آسیایی و بازسازی زنجیره های ارزش جهانی

سال انتشار : 2014

متعلق به مجله یا ژورنال : نقد و بررسی تجارت بین الملل – International Business Review

فرمت: PDF

تعداد صفحات: 10

شماره پروژه: 5083


کلمات کلیدی :

Apparel industry,Asian transnational suppliers,Global value chains,Jordan

صنعت پوشاک، تامین کنندگان چند ملیتی آسیایی، زنجیره های ارزش جهانی،اردن


چکیده  :

Abstract

Asian trans-national garment manufacturers are transforming the structure of global value chains in the apparel industry. Recent studies show such first tier suppliers undertaking a greater range of functional activities. In many cases, these firms originate from the so-called ‘Rising Power’ economies, particularly ‘Greater China’ and South Asia. We argue that such, transnational, Asian firms can play a pivotal and strategic role in shaping the geography and organisational restructuring of the global value chain.Drawing on secondary sources and primary research we illustrate how such firms manage complex international production linkages, and ensure the incorporation of Jordan into the global garment industry. The paper contributes to the understanding of the role of these firms and how their behaviour is driven by complex dynamics linked to their own business strategies, their linkages with buyers, and their ability to exploit production and trade opportunities while maintaining high levels of global locational flexibility.


مقدمه این مقاله :

 Introduction

The internationalisation of production in the global apparel industry with diverse and dispersed garment manufacturers undertaking production for a variety of global brands, discount retailers and supermarket chains is well documented (see, for example, Bair & Gereffi, 2003; Gereffi & Memedovic, 2003; Gereffi,1999; Nadvi & Thoburn, 2004; Palpacuer, Gibbon, & Thomsen,2005). This pattern of production organisation has been captured through the analytical lens of the global value chains (GVC) framework where ‘lead’ firms monopolise high rent activities such as design, distribution, marketing and retailing while outsourcing low cost, and low return, functions to developing country garment manufacturers (Gereffi, 1999; Kaplinsky, 2005). But this is not a static model. The global garment industry is highly competitive, marked by pressures for higher quality, greater choice, more fashion content and reduced costs. This has spurred moves to what is often referred to as ‘fast fashion’, high quality fashion-intensive yet low priced garments (Tokatli, 2008). Fast fashion and the need
for cost efficiencies have collectively led to the widespread adoption of just-in-time manufacturing practices, lowering inventories and reducing time to market with small batch production, in the garment sector. These developments require garment producers to upgrade their production capabilities and take on new functions. In addition, the use of information technologies connecting pointof-sale information held by retailers with production and logistics data held by producers and distributors has led to closer connections between different stages of the production to retail chain. Producers can quickly adjust to shifting consumer demands, reducing costs and risks associated with obsolete inventory or lost sales, and accelerate time to market. To retain access to the leading and most demanding global buyers, and meet these changing organisational requirements, first-tier garment suppliers have had to upgrade from simple ‘cut-make-trim’ to ‘full package’ production and internationalise their operations, becoming multinational firms in their own right. This requires investment in sourcing, logistics, research and design, and market forecasting. In many cases, these new functions have been developed in closed coordination with key buyers, resulting in greater efficiencies and closer ties between key suppliers and buyers. The growing importance of ‘postponement strategies’, for instance, in which product customisation is delayed to the latest point possible in order to respond to shifts in real-time market demand has led to more data-sharing throughout the chain.


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توضیحات بیشتر در مورد پروژه :


در این مقاله خواهید خواند که چگونه تولیدکنندگان پوشاک ملی آسیایی به زنجیره ارزش جهانی در صنعت پوشاک تبدیل شدند. همچنین این مقاله به درک درستی از نقش این شرکت و چگونگی رفتار خود با خریداران و روش کسب و کار و توانایی خود برای بهره برداری تولید و فرصت تجارت با حفظ انعطاف پذیری می پردازد.


دانلود رایگان مقاله الزویر در مورد شرکت های آسیایی و بازسازی زنجیره های ارزش جهانی (کلیک کنید)


 

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